Illovo Sugar Limited Logo

Skip Navigation LinksOur Products > Markets

Market Report 2010

The group produces and sells a range of sugar, syrup and downstream products into domestic, regional and world markets.

 

Maximum sales to higher-priced and stable domestic markets form the basis of Illovo’s primary marketing strategy. Currently, sales to these markets in the countries in which the group operates account for 66% of total revenue. Sales to preferential markets in the EU and US, together with those to regional markets in Africa, comprise Illovo’s next most profitable markets, followed by bulk raw exports to the world market, sold on behalf of the company through SASA. Combined, sales to these markets, comprising 29 countries, contribute 34% to total revenue. Downstream products mainly developed from molasses and bagasse are produced and sold into niche markets in 85 countries to complement this strategy.

 

Group revenues were underpinned by strong domestic sugar sales in all countries of operation but export revenues, despite much improved world sugar prices, were negatively affected by the relative strength of the rand and on the translation of foreign subsidiary profits into rands for the season as a whole.

Domestic Markets

Expand all

  • Sugar

  • Downstream

Export Markets

Expand all

  • Sugar

  • Downstream


Maximum sales to higher priced and stable domestic markets form the basis of Illovo's primary marketing strategy.


During the year, the group's preferential exports from Malawi, Swaziland, Mozambique and Zambia amounted to 277 000 tons.